Principal-Led Financial Advisory

Clarity and Disciplined Decision-Making

Strategem Advisory

Strategem Advisory is a principal-led firm, providing senior attention and accountability across finance, reporting, and valuation-driven decisions

What we do

Accounting & Finance Support

Defining direction, priorities, and pathways to sustainable growth

Market Intelligence

Delivering insights that inform smarter, faster decisions

Performance & Transformation

Aligning strategy with execution to improve your results

Principal-Led Engagements

Principal-Led Engagements

Every engagement is led by the Principal, who defines the scope, remains accountable, and oversees delivery from start to finish

Selective Mandates

We maintain a deliberately limited client portfolio, accepting only mandates where principal-level financial judgment and oversight are material

Specialist Expertise

Where an engagement demands expertise beyond the Principal’s core domain, subject-matter specialists are engaged strictly on a defined, supporting basis, under the direction of the Principal

Hasan Assaad

Founder & Principal

Hasan Assaad leads all engagements, defining scope, setting analytical direction, and retaining accountability for delivery. He has over 15] years’ experience in finance, reporting, and valuation, advising founder-led and growth-stage businesses. Specialist support is drawn from a trusted network of senior professionals with backgrounds in leading professional services firms, engaged strictly on a defined, supporting basis.

If you believe Strategem Advisory may be relevant to your situation, you are welcome to reach out confidentially.